Cater Concept is a caterer specialized in catering for schools and company catering. The company is known for its personal and passionate approach. enbiun has been involved as the creative partner for Cater Concept since 2016.
We started with examining the positioning of the brand in the market and towards end consumers. This extensive research led to a full brand overhaul which focuses on creating a recognizable and iconic identity for Cater Concept. The identity is applied and implemented company wide, from staff uniforms to corporate branding.
Since we were to develop a wide range of materials, it was important to create an icon as the starting point of a consistent identity. The 'C' was taken from the name and now functions as a basis for the identity.
Getting the identity implemented in a wide range of materials required us to make the identity modular to become a toolkit. The toolkit of icons, logo's and photography enables the client to quickly create new visuals.
website and photography
Cater Concepts new website positions the company as a competent and high quality caterer. Precise photography with story telling icons and illustration create a rich narrative for the visitor.